Defined Wines has announced its continued sponsorship of the Vineyard Show’s Wine Hub, which will once again be showcasing 100 of the UK’s best wines.
Defined’s CEO Henry Sugden said: “I think it is really important to showcase the wide range of wines and styles that are being produced in the UK now and it is a fantastic opportunity for people to taste other wines which can’t but help lift everyone’s standards.
When asked what he found most impressive about last year’s Vineyard & Winery Show Henry said: “I was impressed by the buzz and sense of excitement from everyone about English and Welsh wines and what the potential is. There was such a positive atmosphere.
“For the 2022 event we will probably be showcasing one of our newest services: ‘transversage’ – transferring standard sized sparkling bottles under pressure into big format bottles (magnum, jeroboam and methuselah) which is great for those wishing to make a statement,” said Henry.
As a contract-only winery, Defined does not have any vineyards or brands of its own. Everything it does is about adding value to the people it makes wine for. It is totally focussed on supporting its clients and working with them to define their style of wine and involving them in winemaking decisions. Hence the name: ‘Defined Wine’.
The team approach is to use taste, experience and modern technology to ensure that it can produce the best quality wines for the client. As good wine starts in the vineyard, the Defined team also provides viticulture support for the growers it works with, helping them to improve their knowledge and the quality of their grapes.